ADNH & Marriott Launch AED 3 Billion Nasim Al Bahr: Luxury Living Meets 39% RAK Growth
Dubai Property News

ADNH & Marriott Launch AED 3 Billion Nasim Al Bahr: Luxury Living Meets 39% RAK Growth

Abu Dhabi National Hotels (ADNH) has unveiled a landmark AED 3 billion waterfront development on Ras Al Khaimah’s Al Marjan Island, signaling the group’s strategic entry into the emirate’s thriving luxury property market.

The Residences at Nasim Al Bahr will operate under Marriott International’s prestigious Luxury Collection brand. The project will feature an exclusive assortment of apartments, penthouses, townhouses, and villas, with prices starting from AED 3.44 million. This development creates a new benchmark for branded luxury living in the northern emirate.

Strategic Expansion by Hospitality Leader

The launch of The Residences at Nasim Al Bahr represents a significant milestone in ADNH’s growth strategy and our commitment to delivering exceptional hospitality experiences beyond traditional hotel operations, stated Sheikh Ahmed Mohammed Sultan Suroor Aldhahiri, Vice Chairman and Managing Director of Abu Dhabi National Hotels.

This project marks ADNH’s first foray into residential development in Ras Al Khaimah after nearly five decades of operating hotels in Abu Dhabi and Dubai, signaling confidence in the region’s investment potential. The hospitality giant, partially owned by the Abu Dhabi government, brings five decades of reputation for excellence to this vibrant market landscape.

Riding the Branded Residences Boom

The launch comes amid unprecedented growth in Ras Al Khaimah’s branded residences sector, where average prices surged 39 per cent year-on-year in the first quarter of 2025, according to CBRE data. These premium properties are expected to comprise 25 per cent of the upcoming supply by 2030, reflecting strong investor appetite for luxury branded living.

Key Project Details — Nasim Al Bahr Residences

AspectDetails
Project ValueAED 3 billion
Brand AffiliationMarriott’s Luxury Collection
Property TypesApartments, penthouses, townhouses, villas
Starting PriceAED 3.44 million
Payment Plan40:60 competitive structure
Handover DateQ4 2027

Unparalleled Investment Potential

Al Marjan Island has emerged as Ras Al Khaimah’s top-performing residential area, with apartment prices surging 16.8 per cent year-on-year in Q3 2025 — the highest growth among all areas in the emirate. The island also recorded a robust 6.3 per cent quarterly increase in capital values, underscoring its strong appreciation potential.

“The Wynn Resort signals a paradigm shift,” states the RAK Investment Report 2025, projecting annual visitors will skyrocket from 1.2 million to 5.5 million by 2030, transforming accommodation demand and yields throughout the region. This $4 billion investment is already boosting property values, with Al Marjan Island positioned as the epicenter of new development with exceptional capital growth potential.

Exclusive Benefits for Discerning Owners

Through the collaboration with Marriott International, residents will gain access to exclusive ONVIA Owners Benefits, including —

  • Marriott Bonvoy Platinum Elite status upgrade
  • Preferred rates and points at Marriott hotels worldwide
  • Curated experiences redeemable through points
  • Access to culinary, wellness, and retail partner offers
  • Personalized services through a dedicated concierge

Competitive Edge in a Booming Market

The project’s competitive 40:60 payment plan presents a key attraction for buyers seeking flexible investment terms in the booming landscape of Al Marjan Island. This financial advantage, combined with the premium waterfront positioning and internationally recognized brand, creates a lucrative proposition in Ras Al Khaimah’s luxury real estate market.

The development will feature world-class amenities, including resort pools, spa facilities, indoor padel courts, signature restaurants, and multiple recreational facilities designed to foster an atmosphere of sophistication and community.

Your Gateway to Luxury Real Estate Investment

For savvy investors seeking to capitalize on Ras Al Khaimah’s transformative growth cycle, The Residences at Nasim Al Bahr represent a unique investment opportunity combining branded luxurywaterfront living, and exceptional appreciation potential.

As the exclusive investment consultancy for premium properties in the UAE, Pre-Launch Properties, Dubai, provides unparalleled expertise in identifying high-growth opportunities at the perfect intersection of luxury living and investment performance. Our specialists offer comprehensive guidance from property selection through after-sales support, ensuring your investment delivers both lifestyle enhancement and strong financial returns.

Secure your investment opportunity today — fill out the EOI form on our website, and our sales team will contact you with full details.


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