With rising demand for super-prime real estate or residences valued at $10 million (AED 36.7 million) and more, Dubai remains a top draw for luxury living. In 2024, the realty market witnessed a steady rise in sales, with an increasing number of global purchasers looking for exclusive residences in the city. New real estate developers are vying for a piece of this profitable market, making the market more competitive.
Dubai’s cosmopolitan lifestyle, world-class infrastructure, and stable economy have increased the city’s appeal to Ultra-High Net-Worth Individuals (UHNWIs). The past few years have seen a soaring demand for the super-prime real estate market. Developers reported record-breaking sales last year, with properties costing $10 million or more making up a considerable proportion of Dubai’s real estate market.
The most significant aspects that attract UHNWIs, particularly foreign investors, are —
- Dubai’s tax-friendly climate
- robust judicial system
- high standard of living
- the right balance between accessibility and exclusivity
- focus on sustainability
- smart city projects