The Dubai Land Department (DLD) has joined forces with REACH, a globally renowned real estate technology accelerator backed by the National Association of REALTORS® (NAR). This strategic partnership aims to launch the REACH Middle East initiative to —
- placing Dubai at the forefront of PropTech innovation
- strengthening the Emirate’s status as a realty hotspot on the world map
The alliance is vital for Dubai’s booming property market, which surpassed AED 500 billion in transactions in 2024.
His Excellency Marwan Ahmed Bin Ghalita, Director General of DLD, hailed the partnership as a crucial step in integrating cutting-edge technology into the property sector, aligning with Dubai’s vision to become the premier destination for real estate investment.
The initiative is expected to do the following —
- attract innovative proptech startups to Dubai
- drive technological advancements in areas such as data analytics, AI, and blockchain
Under the partnership, DLD will provide comprehensive support to the REACH Middle East program, including —
- promotional assistance
- investor engagement
- regulatory guidance for startups
This support extends to the following —
- offering valuable data & insights on Dubai’s property market
- facilitating pilot programs for startups to test their innovations in real-world scenarios
REACH, renowned for its track record of scaling over 250 companies globally, will manage the program’s operations. This includes —
- selecting participating startups
- providing mentorship and investment funding
- granting access to its extensive network of investors & proptech experts
The collaboration will culminate in Dubai hosting PropTech Connect 2026, a premier real estate technology conference and exhibition.
As Dubai’s real estate sector continues to embrace technological advancements, with 15% of residential property sales in 2024 completed using cryptocurrency, this partnership is poised to accelerate the following —
- integrate proptech solutions
- enhance efficiency, transparency, and investor confidence in the market